To Be Kind

PROMASTER AQUALAND

https://ms.citizen.jp/assets/038_05-09_ボルケーノ_01

An all-analog diver's watch equipped with a depth gauge. By making the approachable feel and excellent legibility of analog the key point and trimming away unnecessary functions as much as possible, it thoroughly pursues ease of use to enhance benefits.
Cal. B740 simultaneously displays the time and depth—both essential for diving—by means of hands. A depth hand is arranged coaxially with the hour and minute hands, so you can easily read the current depth by the angle of the hands with the same familiar watch sense. Specifically, since each minute track corresponds to 1 meter, you can know the depth by which “minute” the depth hand indicates, allowing you to see at a glance how many meters you can descend. This is effective even in the dark thanks to luminescent hands.
There are broadly two types of register rings. One places a knurled cut around the entire circumference so you turn it by catching your finger with friction. The other places about six large blocks that you grasp to turn. This model is the former, and because it has a volcano-like shape, even the pad of your finger catches, making it very easy to turn.
Regarding the back shape of the case, the protrusion beneath the sensor is covered with a gentle curved surface for a unified finish. The composition of complex three-dimensional curves also sits very comfortably on the wrist, conveying a sense of kindness.

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Because the depth markings are laid out at the same angles as a familiar analog watch, you can read depth just from the angle of the hand. Also, the 3 / 6 / 9 m markings are designed for clarity because the unit used for decompression in diving is 10 feet, approximately 3 meters. Since the depth hand is positioned above the hour and minute hands, the depth can be read from any situation or angle.

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The knurled cuts of the register ring are arranged all around in a volcano-like shape, so you can turn it by catching the pad of your finger with friction without requiring much gripping force. Its height also imparts a dynamic impression.

Although the sensor protrudes below the mating surface of the case and the case back, the back of the case is finished with a gentle curved surface that covers it to create a sense of unity. The configuration of complex three-dimensional curves prioritizes fit, resulting in a back shape that feels good on the wrist.

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Retro Future

In the 1970s, a new method of time display—digital display—was developed. At the time, this display function evoked expectations for watches of the near future. This watch was designed based on the idea of utilizing the effectiveness of digital display and, for the first time, adding a calculator function to a wristwatch. The first domestically produced wristwatch to combine watch and calculator functions is expressed with a unique design style: a central display monitor and 23 push buttons arranged radially around the perimeter. Achieving this in the classic round shape of a wristwatch is a testament to the creativity of watch designers. The artificial brilliance of the push buttons, arranged every 15 degrees. The simple lines of the case and band, free from any recesses or protrusions. These are the result of traditional machining, and the combination of a thick case and cool digital display creates a retro-futuristic feel through the imbalance of old and new technologies. Additionally, this early model is unified in gold, skillfully using gold with different textures for each exterior part, creating an elegant atmosphere despite the flashy color scheme. Although the distinctive button layout did not become standard, it exudes the coolness and pride of being a pioneer.

https://ms.citizen.jp/assets/100_12-08_L 漆玉_01

Feeling Light

Urushi beads, diamonds, and smoked glass—each reflects light differently, revealing a model with depth and ever-changing expressions depending on the light source and time of day. The simplicity of the case shape and dial design highlights the beauty of the details, allowing you to sense not mechanical time, but the gentle passage of time illuminated by light. Although there are no indexes on the dial, the hour and minute hands are easy to read, giving the impression of a bracelet that also functions as a watch. Furthermore, urushi lacquer is not presented in the traditional way, but is fused with the watch in a modern design, letting you enjoy a contemporary expression of traditional craftsmanship. Despite its asymmetrical shape, it is comfortable to wear and offers a special feeling, as if wearing modern jewelry.

https://ms.citizen.jp/assets/099_12-07_L ムービングダイヤ_01

Vitality of Nature

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From Small Cues to Decoration

"Band, hands, circle"—these are the minimal components by which people recognize a watch. ◆ A watch is a "wrist" watch because it has a band. ◆ A watch is a watch because it has hands. ◆ Time was created from the recurring cycles (circles) of celestial bodies. This model seems to be a textbook example of a "watch" that focuses on these three elements. By lavishly decorating these three elements, it clearly establishes the hierarchy among the other components. Isn’t this the ideal model for all watches, combining the "watch-like" qualities users seek with the beauty of an ornament that satisfies them?