Design Source 100 Sincere Beauty
The 'Super Deluxe' is a model released in 1958. If you look at Japanese industrial products from the 1950s (Showa 25–34), you will find many practical items that are still widely used in daily life today. It was in this era that this watch was introduced to the world.
With its simple and practical appearance, there is no excessive decoration on the case, dial, or small parts, making it look easy to use and clearly reflecting the spirit of the times. If anything, the box-shaped glass, the crown shaped like the tip of a rocket, and the curved case back are three features that add just the right amount of character. The fine case lugs, slender bezel, and large dial diameter all showcase the beautiful attention to detail.
The outer edge of the dial is bent, and together with the box-shaped glass and curved case back, it truly embodies 'thinness, performance, and the beauty of craftsmanship.' CITIZEN's sincere attitude is clearly present in this product, giving it an appeal that would make it competitive even today. The gentle reflections from the bent dial processing are also soft and pleasant.
From this 'Super Deluxe,' you can feel both the sincere craftsmanship and a gentle warmth reminiscent of human touch.